The Journey offers excellent expertise in designing complete plans for both greenfield and estabslihed tourism sites and destinations. This includes site analysis, vision and concepts, urgan design, architecture, engineering and costs analysis.
Project Plans and Feasibilities Case Studies
National Tourism Master Plans for Botswana
- Policies and Strategies,
- Project Plans and Feasibilities,
- Sustainable Tourism ,
- Branding,
- Market Segmentation,
- Marketing Implementation
Mike Fabricius was appointed by UN Tourism as Tourism Product Development and Marketing Expert as part of a team of consultants for developing the National Tourism Master Plan on behalf of the Government of Botswana
Liberia Tourism Marketing Strategy and Brand Development
We were commissioned by the International Trade Centre (ITC) and UN Tourism (UNWTO) to develop a market strategy, implementation plan and destination brand for Liberia
Feasibility Study for a Ethiopia Tourism Fund
We were commissioned by the World Bank and Ethiopia Ministry of Tourism to conduct a study and come up with proposals for the stablishment of a dedicated tourism fund and an appropriate funding mechanism
Integrated Tourism Development Plans for 4 Local Destinations in Zanzibar
We were commissioned by the World Bank Group to conceptualise detailed integrated tourism development plans for three areas in Zanzibar t namely Nungwi, Chwaka and Makunduchi. These 3 Integrated Destination Development Plans would be used as a basis for the design of the Building Integrated Growth Project in Zanzibar (BIG-Z).