Seminar on tourism destination management for Middle East Tourism Managers
The 4-day course entailed a mixture of training presentations and group assignments covering topics such as the strategy process, branding and positioning, sustainable tourism, market segmentation, product development, e-tourism, etc.
Staff mentorship program for the Cape Winelands District Municipality
We assisted the Cape Winelands tourism team with implementing a marketing program and then advised the team in developing a business plan and sustaining the implementation.