Feasibility studies for water-based tourism in Rwanda
Together with our partners Beed Consulting we developed a strategy for water based tourism in Rwanda and prepared concept plans, feasibility studies and investment promotion materials for tourism development sat 4 key lake areas
National Tourism Master Plan for Botswana
- Policies and Strategies,
- Project Plans and Feasibilities,
- Sustainable Tourism ,
- Branding,
- Market Segmentation,
- Marketing Implementation
Mike Fabricius was appointed by UN Tourism as Tourism Product Development and Marketing Expert for developing the National Tourism Master Plan on behalf of the Government of Botswana
Marketing Strategy and Action Plan for Transfrontier Conservation Areas (TFCAs)
We were appointed by the SADC Secretariat and Boundless Southern Africa to formulate an implementable and targeted marketing strategy and implementation plan for TFCA's
Tourism development strategy and concept development plan for Pyramids area, Egypt
We worked with Keios Consultants to define a future development direction and concepts for expanding the Pyramids WHS and surrounds as a vibrant and sustainable, world class destination
Sierra Leone Tourism Marketing and Branding Strategy and Implementation Support
- Policies and Strategies,
- Branding,
- Market Segmentation,
- Marketing Implementation,
- e-Tourism Strategies,
- Website Development
The Journey Tourism (lead partner) together with Acorn Tourism, were appointed by the GoSL, through the World Bank funded Sierra Leone Economic Diversification Project (SLEDP) to develop a new destination brand, a marketing strategy and to implement key aspects such as rebuilding the destination website, conducting a social media campaign, commissioning influencer marketing, exposing staff of the tourism board to international best practices in destination marketing and designing branded marketing colatteral.